RE/MAX Expands Strategic Alliances Program to Include the National Association of Real Estate Brokers
DENVER, February 23, 2021 / PRNewswire / – RE / MAX, LLC today announced an initial alliance with the National Association of Real Estate Brokers (NAREB), an influential advocate of sustainable home ownership for African American and other minority groups. Lydia PopeThe President-elect of NAREB reported on the mission of the organization on the popular Facebook live show Good Morning RE / MAX. NAREB is the latest addition to the RE / MAX Strategic Alliances program, working with organizations that share in the RE / MAX vision of extending home ownership to all.
The new relationship underlines RE / MAX’s commitment to fair living and diversity in home ownership. RE / MAX becomes Gold Level Sponsor of the annual NAREB Mid-Winter Conference, March 4 to 6, 2020 and have a brand presence at all future NAREB industry events. RE / MAX subsidiaries can also access training and development opportunities from NAREB.
“Making sure that home ownership is accessible to everyone, regardless of background, is at the core of the RE / MAX culture,” he says Mike Reagan, RE / MAX Senior Vice President, Industry Relations and Global Growth and Development. “NAREB is committed to opening doors to the underserved, and our values could not be better aligned with this mission. This new relationship will further empower RE / MAX partners to serve a wider range of home buyers and sellers.”
According to the US Census Bureau, the black home ownership rate was just 42.1% in 2020, compared to the national average of 66%. The training offered by NAREB will equip RE / MAX agents with critical tools and resources to tackle the unique real estate challenges facing the black community.
“Our goal is to educate our members so they can talk to others.” Lydia PopeThe NAREB-elect said during a recent appearance on the Start With a Win podcast. “It doesn’t matter what happens above. The important thing is how you get it to the base of your membership and how you articulate and offer this service where you live, where you work, where you do your business.”
According to Pope, the goal of the organization is not only to raise awareness of barriers to home ownership by minorities, but also to find solutions to these challenges. Educating their communities is one of the biggest ways real estate professionals can have a positive impact, she says.
The National Association of Hispanic Real Estate Professionals (NAHREP) and the Asian Real Estate Association of America (AREAA) are also part of the RE / MAX Strategic Alliances program.
Via the RE / MAX network
As one of the world’s leading real estate franchisors, RE / MAX, LLC is a subsidiary of RE / MAX Holdings (NYSE: RMAX) with over 135,000 agents in more than 110 countries and territories. Nobody in the world sells more real estate than RE / MAX when measured by the transaction pages of residential real estate. Dedicated to innovation and change in the real estate industry, RE / MAX launched Motto Mortgage, a groundbreaking mortgage franchisor, in 2016 and acquired booj, a real estate technology company, in 2018. RE / MAX agents have lived, worked, and served in their local communities for decades, raising millions of dollars each year for Children’s Miracle Network Hospitals® and other charities. To learn more about RE / MAX, search for home listings, or find an agent in your community, please visit www.remax.com.
Via the National Association of Real Estate Brokers
The National Association of Real Estate Brokers (NAREB) was founded in 1947 to ensure the right to equal housing regardless of race, creed, or color. NAREB has campaigned for laws and supported or instigated legal challenges that ensure fair living, sustainable home ownership, and access to credit for black Americans. At the same time, NAREB advocates and promotes access to business opportunities for black real estate professionals in all real estate disciplines. NAREB publishes the report on the state of housing construction in Black America annually. www.nareb.com
SOURCE RE / MAX, LLC
similar links
www.remax.com