FirstClose Acquires HomeScout (Home Buyers Marketing 1, Inc.)
Austin, Texas, April 20, 2021 / PRNewswire / – FirstClose, Inc., a leading fintech provider of credit solutions to banks, credit unions and lenders across the country, announces the acquisition of Reflect Resources, DBA Moxie Consulting and Home Buyers Marketing 1, Inc., which will combine the two companies HomeScout, LLC founded as a wholly owned subsidiary of FirstClose, Inc. to transform real estate engagements for consumers, lenders, and brokers.
HomeScout will bring together a variety of services for the mortgage and title industry, including buying and portfolio business solutions, lead generation, lead qualification, agent match, monitoring and a real estate referral network to drive marketing engagement in the use of real estate data and property. to bring knowledge to the fore.
HomeScout’s newly established mission is to put loan officers and lenders at the top of the funnel when it comes to real estate engagement, and to enable individual loan officers, lenders and brokers to deliver an unparalleled customer experience. HomeScout offers a consumer-centric real estate experience to find a home, find a loan, and find a broker.
What drives success for their customers is HomeScout’s ability to achieve high quality engagement, the processes they have built around customer conversion, and the concierge services they use to ensure that the consumer is, who Real estate agent and the loan officer work seamlessly together to fund the loan and deliver the home of the consumer’s dream.
“The requirement for a personal and highly engaging experience throughout the real estate transaction has become a business imperative,” he said Tedd Smith, CEO, FirstClose. “FirstClose’s powerful fulfillment services, comprehensive real estate data collection and expertise combined with Home Scout’s engagement solutions will transform the customer experience throughout the real estate transaction.”
HomeScout is led by an industry veteran and real estate expert David Camp. David has been named President of HomeScout, LLC. He brings extensive expertise into creating and delivering customer experiences that are unparalleled in the real estate and mortgage industries. He is the former CEO of Reflect Resources, a media company focused on marketing, sales and lead generation services. David will work closely with Steve Polston, Founder of Home Buyers Marketing who will act as the EVP for Enterprise Relationships. The experience David and Steve have brings tremendous value to the market. The focus will be on empowering lenders and title companies to effectively engage consumers and real estate agents to drive purchase transaction volume.
FirstClose is a highly respected financial technology provider providing world-class data intelligence and fulfillment services to real estate and borrowers nationwide. FirstClose ONE ™, an award-winning SaaS solution developed by our in-house software engineering teams, combines everything from application to closing (credit, assessment, title, taxes, flooding, income review, automated decision, close and record) on ONE easy-to-use home loan platform. The FirstClose ONE ™ technology platform leverages real estate data, borrower-supplied data, and industry-leading partners to simplify supplier management by consolidating suppliers within the ONE platform. With FirstClose, private lenders can compete for and close down mortgage and consumer loans like no other industry solution. For more information, please visit www.firstclose.com via email [email protected] or call 1-877-677-DATA (3282).
HomeScout is a real estate technology provider developing and partnering with real estate agents, lenders and consumers to provide an integrated search, marketing and engagement technology platform for the real estate industry that includes customer-centric web-based and mobile technology. Optimized real estate search application together with an integrated CRM system and a data analysis solution – transforming customer experiences that customers create for life. For more information, visit www.HomeScout.com or call 952-831-1919.
Michael Hammond JD, CMT
Founder & President