Kathy Forrester Named Chief Marketing Officer of Howard Hanna — RISMedia

Howard Hanna Real Estate Services has named Kathy Forrester as chief marketing officer. With the arrival of Forrester, according to the company, a month-long search for a new marketing director to expertly lead the organization’s strategic initiatives ends.

Forrester is a marketing veteran with more than 30 years of experience with iconic brands such as Walt Disney World, Sotheby’s International Real Estate, Talbots, Hydroid, Pizza Hut, Hyatt and Sheraton, as well as several well-known national advertising agencies.

Prior to joining Howard Hanna, Forrester led all marketing and strategic initiatives for the Randall Family of Companies, a New England real estate company with sales of $ 11 billion in the seven years she was associated with the brands. During her tenure, the company achieved record sales year after year as she built an award-winning marketing organization and expanded the company’s technology capabilities. Forrester also led a major rebrand in three states, as well as several major marketing and technology initiatives and seven company acquisitions.

“I am delighted to be joining the leadership team at such a highly respected organization, the country’s leading independent real estate company. I look forward to using my experience, along with the many talents of an existing, highly skilled marketing team to support the company’s strategic plans, ”said Forrester. “It is a professional privilege to be part of the Howard Hanna Real Estate Services family.”

Forrester is affiliated with several professional boards and committees, including the LeadingRE Marketing Technology Advisory Committee and the Cape Cod Leadership Institute.

“I am delighted to have Kathy on our team,” said Helen Hanna Casey, Howard Hanna Real Estate Services chief executive officer, in a statement. “Your extensive experience in the real estate industry will be invaluable as we continue to grow in new regions and cement our brand in our existing markets.”

A native of Pennsylvania and a graduate of Penn State and the Art Institute of Pittsburgh, Forrester and her family will make her home in the Cleveland area, where she will lead the marketing team at Howard Hanna’s Cleveland Office.

“We’re excited to have Kathy on the Hanna team,” said Howard W. “Hoby” Hanna IV, president of Howard Hanna Real Estate Services, in a statement. “Her extensive work with top brands and her industry experience will help her to further develop our marketing team into a world-class company that supports our entire corporate family.”

More information is available at www.howardhanna.com.